Deal marks Studio’s first foray into movie distribution
In an exciting development from Gurugram, India, on September 6, 2023, Wynk Music, renowned as India’s leading music streaming application in terms of downloads and daily active users, made a groundbreaking announcement. Wynk Studio, India’s most extensive music distribution ecosystem, has successfully secured the distribution rights for the highly anticipated film “Love All,” starring Kay Kay Menon and based on the extraordinary life of badminton sensation, P. Gopichand.
“Love All” is a cinematic masterpiece produced by the collaborative efforts of Mahesh Bhatt, P. Gopichand, and Anand Pandit. This captivating film is all set to hit the screens on September 1, under the banner of M. Ramesh’s Laxmi Ganpathy Film Studios. Directed by the talented Sudhanshu Sharma, the movie boasts a stellar cast featuring Swastika Mukherjee, Robin Das, Shrishwara, Atul Srivastava, and Raja Bundela. What’s more, the movie comes with a soul-stirring soundtrack, with all five melodious tracks already available on Wynk.
Here’s a sneak peek at the enchanting songs and their gifted singers:
- “Baton Baton Mein” – Sung by Jubin Nautiyal
- “Gilli Si Subah” – Crooned by Papon
- “Chal Uth Jhat Path” – Enthusiastically performed by Sonu Nigam
- “Love All Bol De” – A musical masterpiece by none other than Kay Kay Menon
- “Sahas Do Sahas” – Rendered beautifully by Anjali Gayakwad
Adarsh Nair, the CEO of Airtel Digital and Chief Product Officer at Airtel, expressed his enthusiasm about this distribution collaboration, stating, “Wynk Studio was founded with a vision to provide independent artists with a creative platform, addressing their monetization and discovery challenges. We have witnessed tremendous success with independent artists, currently having over 1000 talented artists on board. This distribution partnership will open up new horizons for producers seeking to explore digital distribution and leverage Airtel’s extensive reach and connectivity.”
The Grand Announcement: Wynk Studio Secures Distribution Rights for “Love All”
Wynk Studio has been on a remarkable journey since its inception, continuously reaching new milestones. Notably, it has recently distributed outstanding independent singles such as “Love Token” by Manj Music and Anusha Dandekar, “Billo” by Vishal Dadlani, and the mesmerizing “Pyaar mein Pagal” by Nikhita Gandhi, a song that beautifully blends romance with groove, portraying a girl deeply in love.
The Melodious Journey of Wynk: From Inception to Innovation
Wynk proudly offers music in 15 Indian languages, and regional songs now contribute to over 30% of the overall streams on the app. Languages like Oriya, Gujarati, Assamese, Marathi, Telugu, and Bhojpuri have witnessed a phenomenal growth of over 150% in popularity, extending their reach beyond their home states.
The Wynk music journey, marked by significant milestones, includes:
- September 2014: Launched in India, amassing over 1 lakh downloads in just 4 days.
- February 2015: Achieved a significant milestone of 5 million app downloads.
- June 2015: Introduced Data Save Mode to enhance user experience.
- November 2015: Crossed a remarkable 12 million installs.
- January 2016: Introduced the MP3 Player Function, allowing users to play local MP3 files.
- March 2017: Surpassed a milestone of 50 million installs.
- January 2018: Voted as India’s most entertaining app on Playstore.
- January 2019: Celebrated over 100 million installs.
- August 2022: Launched the highly anticipated Wynk Studio.
For further information, you can visit the official Wynk Studio website at https://studio.wynk.in/.
About Bharti Airtel Limited:
Bharti Airtel Limited, headquartered in India, stands as a global communications solutions provider with a staggering customer base of over 500 million spread across 17 countries in South Asia and Africa. Ranking among the top three mobile operators worldwide, Airtel’s extensive networks cover over two billion people. In India, Airtel holds the distinction of being the largest integrated communications solutions provider and the second-largest mobile operator in Africa.
Airtel’s retail portfolio boasts high-speed 4G/5G mobile broadband, Airtel Xstream Fiber offering blazing speeds up to 1 Gbps with a convergence of linear and on-demand entertainment, as well as streaming services encompassing music and video. Additionally, Airtel extends its services to digital payments and financial solutions. For enterprise clients, Airtel offers a comprehensive array of solutions, including secure connectivity, cloud and data center services, cyber security, IoT, Ad Tech, and CPaaS (Airtel IQ).
For more detailed insights into Airtel’s offerings and services, please visit www.airtel.com.
