Following the success of the ‘Iss Baar Drugs Ki Haar’ campaign, Sony Sports Network joins hands with Grammy-nominated artist, producer, entrepreneur, and actor, AKON to feature his latest song in the third phase of their movement. The broadcaster partners with Akon to further the cause of addressing the drug abuse among Indian youth. Committed to inspiring young individuals in India and fostering a long-term dedication to this critical issue, Sony Sports Network release the third iteration of ‘Iss Baar Drugs Ki Haar’ campaign film with Akon’s anthemic new song ‘Akon’s Beautiful Day’
The song ‘Akon’s Beautiful Day’ from Akon’s highly anticipated new studio album, adds the much-needed rising tone to Sony Sports Network’s campaign ‘Choose Sports, Choose Life, Not Drugs’. The song adds the impetus of bringing alive the story of how sports can change the life of every person and channelize their energy towards the greater good of the individual and the community.
Link to view film – https://www.youtube.com/watch?v=Yfe0McPq6So
