Indian music composer duo Vivek-Mervin, comprising Vivek Siva and Mervin Solomon, has joined forces with Divo to release their latest single, “Na Na Na Na.” This enchanting composition takes listeners on an evocative journey through the rain-soaked landscapes of the soul, captivating their hearts and minds.
“Na Na Na Na” is a melodious track that skillfully combines soulful melodies with poignant lyrics, reflecting the range of emotions experienced during the rains. The song weaves together traditional Tamil musical elements with modern music composition, resulting in a truly unique and captivating auditory experience.
Divo, the official label and digital distribution partner, has played a pivotal role in bringing this song to the masses. As one of India’s leading and well-established digital media and music companies, Divo recently became a part of Warner Music India. Their expertise in digital amplification has been instrumental in the successful promotion and distribution of the album.
From the teaser launch to the comprehensive music distribution and digital marketing across various platforms, Divo has taken charge of the entire process. They are responsible for the song’s distribution on streaming platforms, publishing, and handling influencer and content marketing strategies, ensuring that “Na Na Na Na” reaches a wide audience and makes a lasting impact in the music industry.
“Na Na Na Na” is penned by writer Vishnu Edavan with performances by Saraswathi Menon and Anthony Hadlee. The video is directed by Hariharan A.
Speaking on their latest single, Vivek-Merkin commented, “We are elated to bring “Na Na Na Na” to our fans and once again collaborate with Divo for our digital distribution. This is our second single with them, after Addictive. Digital medium today is the most effective medium to connect with the right audience and fans, and with Divo, we are confident to do so in the right manner. We hope the song is appreciated and liked by all.”
Shahir Muneer, Founder and Director, Divo, “We are glad to continue working with Vivek-Mervin to bring our hit and famous songs. Their rendition is pleasant and contributes well to the Tamil Music industry. We hope to continue bringing new songs for your audience.”